Employer Value Proposition

Our Employer Branding and Employer Value Proposition (EVP) Development Services are designed to help your company attract and retain top talent while enhancing your reputation as an employer of choice.

A strong EVP answers the question: "Why should someone choose to work here?". It should resonate with the target audience you want to attract to your current vacancies and highlight what makes your company a unique and desirable place to work. It goes beyond salary and benefits to highlight the unique culture, opportunities, and experiences you offer prospective employees.

%
Improved candidate attraction

%
Reduced time-to-hire

%
Reduced attrition

Sectors

Business Support Central Government Driving & Distribution Catering & Hospitality Facilities Services Industrial, Logistics & Warehouse Financial Services Retail Contact Centre Healthcare & NHS Manufacturing Education

Improved Employee Retention

Employees who feel valued and aligned with the company's mission are more likely to stay, advocate the services and products you sell, and recommend you as a place to work to their friends and family.

Enhanced Employer Brand

A positive employer brand can increase brand awareness and reputation. Great brands are talked about, and news of extraordinary brands travels fast on social networks.

Cost-Effective Talent Acquisition

A well-defined EVP can reduce the time and cost of hiring, attract people who share similar values and beliefs to your brand, and facilitate word-of-mouth referrals.

What we mean by EVP:

Company Culture

The values, beliefs, and atmosphere that define the company.

Development Opportunities

Career paths, training programmes, and mentorship opportunities.

Work-Life Balance

Flexible work arrangements, time off policies, and wellness programmes.

Compensation and Benefits

Salary, bonuses, healthcare, retirement plans, and other perks.

Recognition and Rewards

Incentives, awards, and public acknowledgement of achievements.

Social Responsibility

The company's commitment to positively impacting society.

Brand and Reputation

The company's image and standing in the industry.

Our services can be tailored to your unique needs:

Employer Branding

Employer Brand Audit
EVP Development
Employee Engagement Strategies
Talent Acquisition Marketing
Candidate Experience Enhancement

EVP Development

Market Research and Analysis
EVP Definition and Messaging
EVP Communication and Implementation

Deliverables

Employer brand guidelines
Social media content plan
Employee engagement survey
Talent acquisition analytics

Key Performance Indicators (KPIs)

Increased applications per job posting
Improved employee retention rate
Higher employee satisfaction scores
Increased brand awareness among target candidates

Drive overall business performance with an employer brand that helps you attract the best talent available to your team and retains the valuable staff who already work for you.