Digital Marketing Executive

Blue Arrow is proud to be working with a market leading family business with over 30 years' experience manufacturing safety footwear. They are looking to recruit a Digital Marketing Executive to join their team on full-time permanent basis.

Hours: Monday - Fri (8:00am - 4:30pm or 9:00am - 5:30pm) - site based. 37.5 hours per week

Salary: £30,000

About the Digital Marketing Executive role
This position is social media focussed whilst still having a high level of Graphic Design knowledge. The successful candidate will be responsible for more digital based design and responsible of the below.

• Management of Social media channels
• Creating artwork for Mailshots
• Email marketing
• Design campaigns
• Website updates (Word Press based)
• Webinar events (end-to-end production)
• Video production (end-to-end production)
• Podcast production
• Video Blogs
• Studio photography
• Graphic design
• Maintaining website content

What other duties will be included in the Digital Marketing Executive role?

• Collaborate with the marketing team to execute a comprehensive social media content.
• Manage multi content calendars, coordinating and distribution of post across platforms including TikTok, YouTube, Instagram, Facebook, X, and LinkedIn. Ensuring timely and consistent publication.
• Create engaging and visually appealing social media content, including graphics, videos, and written posts.
• Foster audience engagement by responding to comments, messages, and inquiries promptly in the appropriate voice.
• Monitor social media trends and analytics to optimise content strategy and improve audience reach.
• Maintain brand consistency and uphold brand values and messaging across all social media channels.
• Assist in organising and promoting events, workshops, webinars, Podcast via social media platforms.
• Track and report on key performance metrics, providing insights and recommendations for continuous improvements.
• Stay updated on industry trends and best practise in social media marketing.
• Produce excellent, eye-catching design concepts in a fast-paced environment (print and digital) end-to-end-production.

What will you bring to the Digital Marketing Executive role?

• At least 2 year's experience as a Digital Marketing Executive (or similar)
• Experience of social media management
• Experience with digital design graphic design
• Knowledge and experience with Strategic Campaign Creation, Digital Footprint Expansion, Content Champion, Market Insights Analytical Dat, Multimedia Production, Podcast and Webinar Production, Sales Materials, Digital and Print knowledge, Maintaining Websites
• Excellent communication skills both written and verbal
• Hardworking, reliable
• Ability to work well to deadlines
• Ability to work both well independently and as part of team

How do you apply for the Digital Marketing Executive role?
If you are interested in the above role and feel you can meet the above requirements - we would love to hear from you as soon as possible. We please ask all applications are made via the click apply button, and we will aim to process your application as quickly and as efficiently as possible.

Blue Arrow is proud to be a Disability Confident Employer and is committed to helping find great work opportunities for great people.